About us

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2018 - The Birth of an Idea


The story of Peelo began in 2018 inside a small, four-wheeled space that we called home—a 1997 Nissan campervan affectionately named “Henry” Homy. For a year, we traveled and lived on the road, driven by a shared passion for adventure and a growing desire to live sustainably. Along the way, we realized just how much single-use plastics dominated everyday life, even in the most remote corners of the world. This experience sparked an idea that would soon become Peelo.

After months of testing and refining, we felt confident in our creation and decided to share it with others. We introduced our first Peelo wraps at local markets and eco-friendly fairs in Slovakia, receiving an overwhelmingly positive response. People loved the concept of reducing waste without sacrificing functionality or aesthetics. Encouraged by the feedback, we decided to turn our small idea into a bigger vision.

As demand grew, we moved from making wraps in our campervan to setting up a small production space in Slovakia. We began sourcing local beeswax and high-quality materials to ensure each wrap met our standards of sustainability and effectiveness. Peelo officially launched its online store, making it easier for eco-conscious consumers to find our products and join our mission.

Seeing the success of our wraps, we expanded our product line to include BeesWax bags, wax refresh kits, and reusable household cloths. Each new product was designed with the same philosophy: sustainability, practicality, and a touch of style. We also began collaborating with local artists to create beautiful designs, making our wraps not just functional, but also a joy to use.

Peelo evolved from a product to a community, connecting with like-minded individuals and businesses committed to sustainable living. We hosted workshops on how to use and care for BeesWax wraps, participated in eco-events, and started educational campaigns to raise awareness about the impact of plastic waste. Peelo became not just a brand, but a voice for change, inspiring others to make small, impactful shifts in their daily lives.

In 2023, Peelo took further steps to minimize our environmental footprint. We enhanced our production process, focusing on energy efficiency and zero waste initiatives. We also committed to using fully recyclable or compostable packaging for all our products. Our dedication to sustainability became the core of everything we did, from sourcing materials to shipping orders.

Looking ahead, Peelo continues to innovate and inspire. Our vision is to expand our product range while staying true to our roots—creating eco-friendly solutions that make sustainable living easy and accessible. We aim to grow our community, collaborate with more local artists, and find new ways to reduce waste globally. Peelo’s journey is far from over, and we’re excited to see where the road will take us next.

Peelo is now a beloved brand known for its high-quality, eco-friendly products. We continue to focus on expanding our range, improving our wraps, and finding new ways to reduce waste. We believe that with every small change, together, we can make a big impact on our planet.

Thank you for being part of Peelo’s story. Together, we can make a difference, one wrap at a time.

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Today - Looking Ahead


Peelo is now a beloved brand known for its high-quality, eco-friendly products. We continue to focus on expanding our range, improving our wraps, and finding new ways to reduce waste. We believe that with every small change, together, we can make a big impact on our planet.This timeline highlights Peelo's journey from a simple idea on the road to a growing business dedicated to sustainability. We look forward to what the future holds as we keep pushing the boundaries of what’s possible in eco-friendly food storage.

Our team

  • Mike Smith

    Mike Smith

    Founder & CEO

    “Saving the planet, one wrap at a time… and lots of coffee!”

  • Veronica Pollack

    Veronica Pollack

    Marketing Manager

    “Likes, follows, and wraps—my daily bread.”

  • Susan Miller

    Susan Miller

    Logistics Manager

    “Getting wraps to you faster than a bread slice disappears.”

  • Jacob Stone

    Jacob Stone

    Sales Coordinator

    “Selling wraps like it’s a wrap!”